Utah’s economy: Transformed by great PR

Traditional PR can change the perceived value of an entire state or Country .(Source: Shutterstock)

Traditional PR can change the perceived value of an entire state or Country. (Source: Shutterstock)

Utah is most often known for skiing, Mormons, large families and national parks. In recent years, the beehive state has also made huge steps towards becoming an economic powerhouse by using very specific PR strategies. As a result, Utah has been voted as the best ...

Building awareness for your budding business

Start-up companies start out small. That’s the way every business works. So how do you build awareness for your brand when all of your staff could carpool to work in the same car? Many start-up companies don’t have the funds to hire a firm or designated employee to do its public relations ...

Manipulating PR out of a mess

Masters of manipulation. Spin doctors. Both terms refer to those working in public relations, but neither one really gets the whole picture – at least not in the correct “frame,” anyway.

The public relations industry is often accused of “spin” and “manipulation.” PR’s bad ...

So you want to date a PR girl?

Don’t we all wish we could have a guidebook to help us figure out our relationships? Maybe just a quick warning ahead of time about the type of person we’re about to get involved with?

Well boys, if you’re dating, or about to date a public relations girl, you’re in the right place. ...