5 steps to win arguments and avoid conflict using PR

As we read in 1 Corinthians 13:11, “When I was a child, I talked like a child, I thought like a child, I reasoned like a child. When I became a man, I set aside childish ways.” Right?

Wrong.

An adult who doesn’t reason “like a child” is a refreshing abnormality ...

4 lessons Clinton and Trump should have learned from “The West Wing”

Previous presidential candidates Hillary Clinton and Donald Trump committed some communications errors that could have been easily avoided. (Photo Source: Common Dreams)

Previous presidential candidates Hillary Clinton and Donald Trump committed some communications errors that could have been easily avoided. (Photo Source: Common Dreams)

The whirlwind of presidential election news, opinions, polls and debates that dominated the news cycle recently came to an end, but we can still learn from the communications successes and failures each campaign experienced.

Here, we’re going to focus more on correcting ...

PR wisdom from Capitol Hill

Matt Whitlock gives a “thumbs up” while talking about the exciting field of public relations in a presentation to BYU students on Oct. 13, 2016. (Source: Calvin Petersen)

Matt Whitlock gives a “thumbs up” while talking about the exciting field of public relations in a presentation to BYU students on Oct. 13, 2016. (Source: Calvin Petersen)

Former BYU graduate Matt Whitlock, now press secretary for Senator Orrin Hatch, returns to BYU with wisdom for PRSSA students about developing qualities that make marketable PR professionals. Whitlock shared three characteristics for success: the ability to write ...

Why are millennials feeling the Bern?

If you could picture the millennials’ ideal candidate, who would you imagine? Certainly, you wouldn’t picture an ornery 74-year-old man with grey, ruffled hair and glasses. Yet, here he is.

Bernie Sanders isn’t just ahead of the polls with millennials. He’s absolutely crushing them. ...