Unfashionable mistakes in fashion PR

You’d expect fashion companies to be fashionable in all facets of their company, right? Well, some brands struggle to use tasteful judgment when it comes to their public relations choices, whether it’s using racist images or insensitive social media. In recent years a few fashion ...

Lessons learned: The don’ts of social media management

In a world saturated by social media, it’s nearly impossible for a brand to survive without an online presence. But with so many organizations vying for attention on social media, it can be difficult to get noticed. That is, until you make a mistake.

Somehow, a social media blunder survives ...