What PR pros should do to prepare for and react to a crisis
Whether it is a natural disaster, a terrorist attack or even just a controversial business move, unexpected crises can create a state of panic. That panic can lead to hasty decisions and, ultimately, communications missteps. What a company communicates to its publics
Amanda Jacobsmeyer is a senior in the Public Relations program at Brigham Young University from Overton, Nevada. She is currently working as a teacher at the Missionary Training Center in Provo, Utah. She also works as a public relations specialist for The Allazo Group, an educational conglomerate. Amanda loves all things British, having “jam sessions” with her friends, and anything sugary. She is also an outspoken nerd and quotes movies in every conversation. Amanda is aspiring to work in the music industry as a public relations professional and event manager.