Marketing tips from ‘The Hunger Games’ will help your brand ‘catch fire’

The three-finger salute signifies unity between the districts in "The Hunger Games." (Josh Thomas)

The three-finger salute signifies unity between the districts in “The Hunger Games.” (Josh Thomas)

Every Everdeen-loving, Capitol-loathing Hunger Games fan is assuredly excited for the final piece of the movie series, “The Hunger Games: Mockingjay Part 2,” which premieres Nov. 20. The release is sure to bring out zealous fanatics everywhere.

The powerful Hunger Games movement might ...

Sour Skittles inventor shares 3 sweet tips to boost creativity

(Photo credit: Kristen Billerbeck)

(Photo credit: Kristen Billerbeck)

There’s a new candy flying off shelves this Halloween from one of America’s favorite chewy candy brands. Skittles just revealed its 2015 “Darkside” candy line. With more than 160 flavors from “Smoothie Mix Skittles” to “Sour Skittles” — how are ...