Bikini Body Guide: a fitness revolution

McRoberts (pictured) credits her dramatic transformation to the Bikini Body Guide. (Source: Tommy Garcia)

McRoberts (pictured) credits her dramatic transformation to the Bikini Body Guide.
(Source: Tommy Garcia)

Another season, another wardrobe and another diet to follow. It’s no surprise that with the change in seasons comes a plethora of new diet fads that crowd the female population. However, what happens when a diet plan becomes more than a seasonal trend? Or when ...

6 tips to survive and thrive in the public relations industry

When I began my academic journey to study public relations (PR), I was a wide-eyed sophomore at Brigham Young University (BYU). I was ready to get to work and get my hands dirty in the field that people deemed as “manipulative.” Manipulative? Please, more like strategic.

However, in retrospect ...

How to improve your dating and PR game

Brigham Young University students explain how a post-date text can help progress relationships in the millennial age. (Source: Lauren Anderson)

Brigham Young University students explain how a post-date text can help progress relationships in the millennial age. (Source: Lauren Anderson)

As a public relations major, I have studied and learned many important lessons about strategic communication. I have come to understand the importance of research, to appreciate transparency and to value tactful writing. Furthermore, I have developed sincere appreciation ...

PRSA chair-elect guides students to the PR “sweet spot”

Provo, UT – On Oct. 5 at the Maeser building on Brigham Young University campus, Public Relations Society of American (PRSA) chair-elect Jane Dvorak spoke to Public Relations Student Society of America (PRSSA) members of the BYU chapter and shared strategies to further progress their professional ...