In the fast-paced world of social media, new platforms come out and new trends surge almost daily. With these changes, PR professionals must rise to a difficult challenge: adapt faster. You could spend all day on the Internet trying to stay current on issues and trends and still
Alec Sears is a junior studying public relations at Brigham Young University. He’s not a huge fan of long walks on the beach, but he is a huge fan of long days at the beach where he can play volleyball and body surf. He has a tendency to think he’s Batman, and aspires to save the world by doing PR for non-profit organizations.