Brigham Young University students explain how a post-date text can help progress relationships in the millennial age. (Source: Lauren Anderson)

How to improve your dating and PR game

As a public relations major, I have studied and learned many important lessons about strategic communication. I have come to understand the importance of research, to appreciate transparency and to value tactful writing. Furthermore, I have developed sincere appreciation …

Apple Inc. is credible among its publics and is able to communicate successfully using translucency. (Photo courtesy of Matias Cruz, Pixabay)

Now you see me, now you don’t: A move for translucency (Part 2)

As previously noted, a greater push for transparency helps a lot of people and organizations to do the right thing and progress in their industries. Although unfortunately, transparency isn’t always the best option. In 2004, a <a href="http://www.cnn.com/2009/WORLD/meast/05/14/iraq.u.s.detainees/index.html?iref=24hours …

Volkswagen stocks plummeted after the scandal was revealed. Constant transparency is the key to long-term success. (Photo courtesy of Thomson Reuters, the Economist)

Now you see me, now you don’t: Practicing good transparency (Part 1)

It’s not always easy to be an open book. However, history shows that dishonesty and secrecy usually ends up costing more when the public finds out later. Like an overripe piece of fruit, the longer a lie is kept the fouler it will taste when someone finally has to take a bite. Volkswagen …