Kourtney Kardashian’s first pregnancy makes headlines in every major magazine, increasing the public’s interest in the family and their now semi-relatable lives. (Photo Credit: New York Daily News)

What the Kardashians can teach us about good public relations

Whether you love them or you hate them, there’s no way you don’t know them. The Kardashian name has become a household term used all throughout America and the world. So how, you may ask, did this family become so famous? Well, they don’t sing, act, or have …

Skullcandy connects with its customers through all sorts of methods, including promotions like this one. (Source: Skullcandy Twitter Page)

A headphone company’s quest to build trust

As an aspiring musician, Jimmy Davidson’s need for music surpasses the average listener. He is continually listening to new artists and albums in order to provide himself with the inspiration he needs to write new tunes. “I use [headphones] every day, multiple …